OptimaFlowOptimaFlow
Intermediate

Brand Identity & Visual Systems

From logo to full design system — learn how to build cohesive brand identities that scale across every touchpoint.

4.9890+ enrolled24 lessons7 hours
BrandingDesign SystemsFigma

What you'll learn

Develop a brand strategy and positioning
Design logos that work at every scale
Build scalable typography and colour systems
Create a full design system in Figma
Produce polished brand guidelines

Course content

24 lessons · 7 hours

1. Brand Strategy Foundations

4 lessonsFree

2. Logo Design Process

5 lessons

3. Typography Systems

4 lessons

4. Colour & Visual Language

4 lessons

5. Building a Design System in Figma

5 lessons

6. Brand Guidelines & Handoff

2 lessons
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Lessons24
Duration7 hours
LevelIntermediate
Students890+